We are Frank Berlin

The streetwear brand that made it its mission to build awareness for mental health. It was founded by stylist Anh Dinh and creative director Nida Temaj.

 

 

Anh has been making her way in the fashion industry since 2011. Nowadays she is a well sought after Stylist, has worked with many leading figures in the German music industry and has styled rojects for iconic street and casualwear companies. Anh has been advocating many social topics, mental health and selfcare on her Instagram channel for a long time. Finally putting together her passions in Frank Berlin is a personal dream come true.

Nida has been working in the creative and fashion industry since 2016 and is a Creative Director with expertise in Business Communication. Nida‘s work evolves around finding and creating identity, her work is shaped by her sense of detail and authenticity. Inspired by psychology and philosophy, she sees her work as a form of self therapy and now find expression in Frank Berlin. 

„With Frank I hope to reach people with the mental health topic who would not necessarily go out and look for it. The print design is a very cool visual in general, which I would imagine people would love to wear even just for the looks of it. And with that they would hopefully start reflecting on what it says on their chest as well as what our brand stands for.” - Anh Dinh

„We need a place where emotions and mental health are understood and communicated transparently. For this we need to be honest with each other and be understanding, caring, loving. Frank became a home for me and I hope it can also become a home for others. Our ANGST Design shall create a social acceptance and relevance for Mental Health in everyday life and dissolve taboos.” - Nida Temaj

WHY FRANK?

When searching for a name for our label we ultimately decided on Frank because it somehow conveys a lot of aspects that we are looking to connect to our mission. Frank is a super common name so when seeing our label, most people ask „So, who is Frank?“, we would say, none of us is called Frank, there is also no muse we are naming our brand after. Frank is every person who is dealing with mental health. Frank is you, Frank is us, Frank are our customers, Frank is everyone out there. Because anyone who has a brain, has a mental health. Whether they are healthy or traumatized or are dealing with depression. Mental health problems are everywhere and concern everyone but still the society speaks so little about it. So Frank is all of us.

But also „frank” is a synonym for „open and direct” which is the core of our values. Our mission in the mental health department is to start an honest conversation. Our goal is to contribute to normalize talking about mental health topics.

MENTAL HEALTH CONCERNS US ALL

Mental health is a topic that has been increasingly finding its way into our lives since Covid. Dealing with the topic we came to understand that it is not only about clinical illnesses but about the general well being of all our minds. Mental health starts with emotions like fear which is a completely natural reaction of the human body. Identifying fear as an ordinary thing rather than a shameful enemy, is one of the life changing lessons we learnt on our journey. We felt the importance to share and educate as many people as we can reach. That was the moment we created Frank Berlin.

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